Gungho Marketing

Technology-focused lead generation agency

Investment highlights

Gungho Marketing logo

The Business

Gungho Marketing is a sales-outsourcing and appointment-setting business focused on the Regulatory Technology sector. Using a combination of telemarketing and email marketing, Gungho identifies corporate buyers of regulatory and compliance solutions from its proprietary database, and then sets up qualified sales appointments with client sales representatives.

From offices in Dorchester and North Carolina, the business serves a diverse customer base with international reach, covering both some of the largest providers of compliance solutions in the world, as well as smaller PE and VC funded challengers.

The Deal

Mobeus invested £8.8 million in a combined debt and equity package to support the MBO of the business from the Founder. Mobeus introduced Jonathan Harman as Executive Chair as part of the process.

The Plan

Gungho is a clear market leader in RegTech. Under Mobeus’s investment the business will invest in its operations to enhance scalability, continue to build its proprietary database, and expand its offering into related verticals such as Legal Technology and Tax Technology.

Key facts

Investment size





Mobeus V

Deal type

Management buyout

“This is an exciting time for the RegTech industry. The importance of compliance solutions is becoming ever more obvious as regulators continue to impose fines on companies who breach regulations. At Gungho, we can use their own data to provide RegTechs with highly qualified sales leads, leading to longstanding partnerships between us and our clients as we support them with their growth plans.”
Tom White
CEO of Gungho Marketing

The team

If you’re facing a similiar challenge, why not contact one of the team behind this investment