Wealth management and financial planning services

The Business

Ludlow is a large financial planning business in the North West of England that puts its clients and their financial peace of mind first. That’s why it has such a strong reputation for client service and its 2000+ clients collectively entrust Ludlow with more than £1 billion of assets. Its consistent organic growth has been bolstered by 15 acquisitions, which have helped create a network of six regional offices.

The Deal

We invested £8m to support the management buyout of Ludlow. We provided a combined debt and equity package, taking a majority stake alongside the incumbent management team, who rolled over the majority of their value. 

The Plan

Ludlow has a clear strategy to continue to build its regional focus and assets under management both organically and through a series of additional strategic acquisitions. We are supporting this with both input from our origination function, who are working alongside the Board of Ludlow to originate acquisition opportunities directly, and also through our adviser network. We have also supported the development of the Board, working with management to recruit a Chairman, FD and COO.  

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“We chose to partner with Mobeus because the team really understands how Ludlow’s proven client focus is a key differentiator. Not only is it increasing our market share, it also makes us an attractive acquirer for financial advisory businesses that share our passion for putting the client first.”

Ian Hemingway
Ludlow Wealth, Managing Director

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