Freddie has led Mobeus’s investments in Access Partnership, LACE Partners and, most recently, G=mc2, the AI-enabled brand strategy consultancy. He also led the buyout of ABL 1Touch and co-led the buyout of Distant Journeys, and earlier this year oversaw the highly successful sale of Assured Underwriting Group, the eighth realisation from Mobeus 1.

Dominic sourced and led the investment in The Boundary and its subsequent exit, which delivered a 37% IRR. He co-led the MBO of Inbox Insight and the investment in Gungho Marketing, the first investment from Mobeus 2, and led the exit of Vectair at an 8.5x return. He was also part of the team that delivered the sale of Star Brands, named Small Cap Exit of the Year at the 2025 Mergermarket British Private Equity Awards. Most recently, he led Mobeus’s investment in Big Potato Games, the fast-growing board games creator.

In addition, Kit Schutzer-Weissmann has been promoted to Associate Director, also with effect from 1 July 2026. Kit’s promotion recognises the excellent work he has done in driving Mobeus’s deal origination function forward, and the increasingly strategic leadership role he is taking on origination as the firm looks to deploy capital from Mobeus 3, across both platform investments and bolt-ons.

“Freddie and Dom joined us at the very start of their careers and have grown into accomplished investors. They have worked tirelessly, delivered deals, created real value for our investors and portfolio companies, and become an integral and essential part of the team. Beyond their track records, we see in them great guardians of the culture of Mobeus. Together with Kit’s promotion, these appointments reflect a firm that is investing in homegrown talent and building for its future as we move into our third institutional fund.”

Ashley Broomberg, Managing Partner

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Key Highlights of Mobeus’s Involvement

• Significant growth achieved: Gross Written Premium and EBITDA increased more than three times during the investment period
• Strategic M&A executed: three acquisitions completed, broadening the product offering and expanding the geographic footprint
• Pan-European platform created: evolved from a UK-focused specialist into a business generating over 40% of revenues from mainland Europe
• Eighth realisation from Mobeus 1: continues Mobeus’s track record of value creation, with in excess of 4.0x MoC expected from the sale.

In the early years of Mobeus’s investment, the business faced major and sustained disruption to the travel market through the Covid-19 pandemic. Mobeus and the management team carefully navigated that disruption before strategically repositioning the business towards international growth.

Central to that strategy was a deliberate buy-and-build programme. Over the hold period AUG completed three bolt-on acquisitions, broadening its product range and extending its reach across Europe. These included the acquisition of Kaera, a German insurance specialist, bringing longstanding insurer relationships and specialist surety and liability expertise that strengthened AUG’s presence in the DACH region and diversified its client base. AUG also acquired TIE, a UK travel brokerage that deepened the group’s relationships with its UK clients.

Through a combination of organic growth, acquisition and capacity diversification, AUG was transformed from a UK-focused bond provider into a genuinely differentiated pan-European travel surety MGA, well positioned for its next phase of growth under ANV’s ownership.

Mobeus Investment Director Freddie Bacon, who managed the investment and the exit, said:

“AUG’s journey is a remarkable story of resilience and transformation. The management team, led by Richard Watson, Walter McCulloch and non-exec chair Carl Beardmore, navigated the disruption of Covid with skill and determination. Mobeus supported this and the successful execution of European expansion, bolt-on acquisitions, and capacity diversification. The result is a genuinely differentiated European travel surety MGA, and we are proud to have partnered with the team throughout that journey. 

ANV’s deep understanding of AUG’s product set and ambition to support further international growth make them an excellent partner, and we wish them and the management team continued success.”

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Revive! is the UK’s largest mobile SMART auto repair network, headquartered in Rugby. The business operates primarily through a network of franchise partners, creating an asset-light and highly scalable operating model, complemented by company-owned operations that support national account delivery and operational excellence. Through this hybrid model, Revive! serves a diversified customer base of insurers, dealerships, fleet operators and retail consumers across the UK.

With Mobeus’ support, Revive! will continue investing in its people, technology platform and commercial capability, expand its franchise network, strengthen relationships with national accounts and enter adjacent market opportunities.

The investment builds on Mobeus’ long-standing experience in the automotive services sector. Mobeus has backed ABL 1Touch, one of the UK’s leading automotive accident repair groups, supporting its expansion to more than four times its original size. Mobeus also previously invested in EMaC, a market-leading provider of automotive service plan products. Together, these investments have given Mobeus deep experience across insurance, automotive aftercare, field-based service businesses and technology-enabled operating models.

The transaction was led by Investment Director Jordan Kay alongside Chris Price, Freddie Bacon, Kay Sin and Emilie Walker. Guy Blackburn and Jordan Kay will join the Revive! Board.

Jordan Kay, Investment Director at Mobeus, commented:

“We are delighted to be partnering with Mark and the wider Revive! team. Revive! has established a market-leading position in an attractive and evolving sector, underpinned by a differentiated technology platform, a high-quality franchise network and deep customer relationships across the automotive ecosystem.

This investment exemplifies the type of business Mobeus seeks to back: founder-led, market-leading businesses operating in attractive niche markets with clear opportunities for long-term growth. Our previous experience investing in automotive services gives us real conviction in the sector and we look forward to supporting the management team as they continue to scale the business organically, expand the franchise network and build on their outstanding reputation for customer service.”

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Before joining Grant Thornton, James was part of the accounts and audit team at Saffery Champness, working with private companies of up to £150m turnover across multiple sectors and supporting the firm’s corporate finance team on bank lending and valuation engagements.

Ashley Broomberg, our Managing Partner, shares, “As we look ahead to the transition from Mobeus 2 to Mobeus 3 in the second half of the year, we are strengthening the team to support the increased pace of activity. James’s corporate finance experience and his track record in delivering complex transactions will add meaningful depth to our execution capability.”

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Mobeus invested in The Translation People in December 2022 as a platform to pursue a buy and build strategy in a highly fragmented market. TTP completed the acquisition of Kocarek GmbH strengthening its existing German operations. Kocarek brings strong technical localisation attributes and an impressive client roster.

Jordan Kay, Investment Director at Mobeus, commented, “We are delighted to have supported the team at The Translation People achieve this meaningful acquisition. Kocarek adds scale and strengthens TTP’s position as a leading localisation expert in Germany. We are committed to strategically growing TTP and continue to search for acquisition opportunities.”

The investment team was led by Chris Price and Jordan Kay.

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A chartered accountant, Ralf brings significant private equity and operating experience. He has previously worked in PE at Risk Capital and Quilvest, and has also been directly involved in scaling businesses in operational roles, both as CFO of a privately owned rapid roll-out retail concept and as the owner-operator of his own hospitality business.

Justin Maltz, Mobeus partner and head of portfolio commented: “Ralf brings a great blend of skills and experience, which will be invaluable not only to Mobeus but also the companies we invest in.  Building great businesses in partnership with talented management teams is at the heart of our model.  Ralf’s financial expertise and operational leadership will make a vital contribution to creating and realising value across the portfolio.”

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This award recognises the remarkable growth achieved by Star Brands over the course of our six-year partnership. During that time, Mobeus worked closely with the management team to support investment in leadership, strategic acquisitions and international expansion, helping to build the business into a scaled international platform.

Under our ownership, Star Brands expanded into more than 120 countries worldwide, increased sales five-fold and grew profits 15x. A key milestone in that journey was the acquisition of the company’s US distributor, which further strengthened its international reach and commercial platform.

Mobeus subsequently exited Star Brands through a sale to a large, listed US company for £345 million of upfront consideration, plus an earnout. The investment delivered the largest return in Mobeus’s history.

Thanks to Justin Maltz and Dominic Draysey who led the exit on behalf of Mobeus.

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The acquisition marks a further important step in Orbital’s strategy to improve connectivity standards across UK holiday parks and marinas, bringing together greater scale, specialist expertise and strong customer relationships to deliver a high-quality experience for both park owners and guests. 

Headquartered in Kent, Orbital is a leading provider of high-speed internet solutions across the UK, with a strong presence in leisure venues alongside business and residential markets. The group has a strong track record of delivering reliable connectivity in rural and hard-to-reach locations through a combination of organic growth and targeted acquisitions. 

With the addition of LPIS, Orbital now provides connectivity to around 360 parks, supporting more than 70,000 end users nationwide. The transaction builds on Orbital’s momentum following the acquisition of ClubWiFi in 2025, further strengthening its national footprint and reinforcing its position in the leisure and tourism connectivity market. 

Orbital’s specialist leisure division will now comprise LPIS, ClubWiFi and Vfast Parks, Orbital’s dedicated holiday park brand, providing broader national coverage, enhanced network resilience and continued innovation for customers across the sector. 

Guy Blackburn, Partner at Mobeus Equity Partners, commented: “Mobeus is delighted to continue supporting Orbital’s buy-and-build strategy, bringing together complementary businesses with strong reputations, high-quality infrastructure and longstanding customer relationships. The acquisition of LPIS reflects our commitment to backing scalable platforms in attractive, consolidating markets, and we look forward to continuing to support the Orbital team as they expand the group’s capabilities and reach across the leisure and tourism sectors.” 

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G=mc2’s forward-thinking approach combines experienced strategic advice with powerful data analytics that allows brand owners to address their most important growth challenges. The calibre of people we have met throughout the business and the sophistication of their proprietary AI platform truly sets them apart, providing clients with exceptional clarity and insight. We are excited to work closely with Steve and the wider team as they pursue the next phase of expansion in the UK and internationally.

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Founded in 2002, Kaera has established itself as a trusted partner to German tour operators and travel agencies, specialising in surety and liability insurance. The acquisition brings Kaera’s longstanding insurer relationships into AUG, strengthening its presence in the DACH region and diversifying its client base.

TIE, a boutique UK travel brokerage, complements AUG’s existing operations, deepening its presence with UK clients.

Freddie Bacon, Investment Director at Mobeus: “These acquisitions represent an important strategic development for AUG as we realise our ambition of building a pan-European travel MGA. Bringing Kaera and TIE into the group strongly complements our underlying growth plan as the business continues to expand its product offering and geographic reach across Europe.”

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